The Joke Quote

We've written before about using your purchasing power.

You are a consumer like the rest of us. They need you to buy stuff. It doesn't matter what the stuff is, essential or non-essential. You have a voice, you have power and, most of all, you have, however large or small, what they want, the green bills in your wallet or purse.

People, companies and governments as a rule don't do anything until forced. A classic example is the recent Mylan EpiPen controversy which brings us to our joke quote of the week. Granted it's only Tuesday. "Mylan understands 'deep frustration' with EpiPen costs," CEO Heather Bresch.

This is an insincere gesture, a joke because if they understood those price hikes would not have been implemented in the first place. In the second, they weren't going to rectify it without the current storm and backlash. This is only part of the CEO's quote, but the rest of it--"...we have always shared the public's desire to ensure that this important product be accessible to anyone who needs it"--is even  more insulting. Sure they have, at a price they have sufficiently lobbied the members of government  to sanction their getting away with.

This company's ties to Congress are closer than your next breath. And the members of that august institution should not get off free and clear. Those who received and accepted money from the company should be investigated about what they knew and when they knew it. Isn't that what the members of Congress do whenever someone from the private sector is called before them?

If you want some traction, use your purchasing power, your voice and the power of the boycott. The term boycott is broader than most realize and includes politicians.